Have you ever asked a question: #whomademyclothes and tracked down the fashion brand of the item you use to buy? It could be very interesting self-learning process. I tracked down Australian brand: Cotton On that made my grey jumper. Even if that item was made in China (I guess its whole manufacture is located in Asia) – the Cotton On Group is very clear and transparent about its activities on its website. The representatives wrote the Ethical Practice Framework to support them in making choices about what they will (and won’t) do. They also set up Cotton On foundation to implement particular development cooperation activities in Uganda. An interesting reading indeed.
You do not need to go to developing country to understand what is going on in fashion garments industry, do you? But if you need that kind of lecture – read the story of three Norwegian fashion bloggers who agreed to star in a month-long reality show in Cambodia one year ago. Girls witnessed human rights violations and terrible working conditions of garments manufacture workers. Finally they had to admit that "they are rich because it costs them 10 euros to buy a T-shirt at large fashion brand, such as H&M. (But somebody else has to starve for them to be able to buy it.)"
Be active, be curious – read more about the topic. Unfortunately there are so many stories about Third World garments industry where workers are still children – facing very bad conditions and earning so little to keep a roof over their heads. After that (soon or later) you will start to think about shopping and dressing in more ethical way. It happened to me some years ago... Only by our deeper interest, public awareness and fashion brands' transparency we can eliminate inequity in fashion manufacture.
Written by: Boba Markovic Baluchova, Photo: Palo Markovic
#fashRev #ethicalFashion #sustainableFashion #fairFashion
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